Category: Website Marketing
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Unlock Your Year-End Fundraising Potential: 7 Tips for Effective Campaign Landing Pages
As we enter the final quarter of the year, nonprofits around the globe are gearing up for the busiest time in fundraising—Giving Tuesday and Year-End giving. These periods present unique opportunities to drive donations and engagement. Your landing page can be central to an effective campaign, turning visitor interest into real support. Here are 7…
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Navigating GivingTuesday: 5 Strategies to Amplify Your Fundraising Efforts
GivingTuesday represents a global generosity movement unleashing the power of people and organizations to transform their communities and the world. Each year, this day of charity following the US Thanksgiving holiday continues to attract more participants and donations. As GivingTuesday continues to grow, with a 0.6% increase in donations in 2023 and $3.1 billion raised…
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Optimizing Your Direct Marketing Donor Journey: Part 3
Welcome back to “Optimizing Your Direct Marketing Donor Journey: Part 3,” a continuation of our series designed to empower forward-thinking nonprofit leaders like you. In Part 2, we ventured deeper into the crucial Engagement stage of the donor journey. We discovered how capturing the attention of supporters is just the beginning. The true art lies…
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11 Tips to Maximize Your Alternative Giving Impact
Understanding and promoting alternative giving methods open up myriad pathways for nonprofits to amplify fundraising efforts substantially. In the current philanthropic climate, where donor preferences and financial environments are ever-changing, it’s crucial for organizations to adapt and adopt a more diversified approach to soliciting support. Alternative giving encompasses a wide range of options, from DAFs…
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Unlock Digital Fundraising Potential: 11 Key Tips
In today’s digital era, the partnership between direct mail, offline, and online strategies for successful nonprofit fundraising is strengthening. As the landscape of donor engagement evolves, organizations must adapt to maintain and grow their support base. Gone are the days when one channel could carry the financial needs of a nonprofit. The addition of digital…
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11 Essential Strategies for Sustainer Program Excellence
Sustainers are the heartbeat of nonprofits, providing a reliable financial undercurrent that allows for confident planning and execution of long-term projects. They are cherished partners in mission-driven work, offering a stable foundation that fuels continuous impact and growth. Developing a dedicated team for sustainer relationships, empowering monthly donors as changemakers, and prioritizing accessibility and affordability…
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Celebrating Success: A Triumphant Journey at the MAXI Awards!
We’re delighted to share some incredible news – our team clinched not just one, but THREE prestigious MAXI Awards, recognizing our outstanding work in marketing for the nonprofit sector. These accolades symbolize our commitment to making a profound impact and supporting vital causes that resonate deeply with our hearts and values. Below we share more…